Looking to upgrade their current facility, the Kalamazoo Wings engaged with Forty Nine Degrees to provid a fresh, branded look to the Wings Event Center. The home to the Wings since 1974, the Event Center has produced a number of historic moments and athletes. Forty Nine Degrees delivered experiences that honored these historic moments, while complementing the modern brand. Custom circular cases feature the evolution of the Wings Jersey over the decades. Bold graphics throughout the facility reinforce the K-Wings brand, creating an energetic atmosphere that celebrates fans and iconic men of the past.